Tuesday, April 01, 2014

Finding your magic

The Telegraph recently posted an article in which John Lasseter, Chief Creative Officer for Walt Disney Animation Studios and Pixar, is quoted as saying, “There was a common feeling within the industry that audiences had become too cynical. I definitely disagreed with that, to the bottom of my soul.”

To me, this quote exemplifies the mental crucible in which great leadership is fashioned. Harnessed to the soul it emerges with clear intent and backed by a relentless drive to action. Just look at what Lasseter achieved when faced with the challenge of reenergizing the Disney creative formula.
What a great lesson for all leaders in business! Leaders must believe, to the bottom of their souls, that the work of their corporations "will make the world a better place". This is essential, as many of their customers are weary – distrustful of companies as too many corporate promises have been made, only to be broken.

In your present assignment, how clear are you that your strategy will make the world/your country/your community a better place?  If you have any doubts, you need to ask yourself some tough questions. Otherwise, it’s likely that you are leading something in which you don’t truly believe. What is the cost of this detachment, to your company and to its customers?
Do not let the speed of life, the lack of time for reflection, the “tyranny of do” undermine your understanding of the purpose and context for the work your company does. Each of us is possessed with a little bit of magic. Our very uniqueness can, in turn, make a unique contribution in our lives.

Senior executives have an opportunity to influence and positively affect many lives. So make sure you seize the day with all your soul. That is how truly successful leaders engage their world and make a great positive difference.